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I wonder if their newest star employee has anything to do with this move?

McDonald’s announced in an email to their operators that due to a recent Supreme Court ruling against affirmative action they would be “sunsetting” some of their diversity goals and largely giving up on DEI.

The burger giant said in a Monday announcement that it would retire its practice of setting aspirational representation goals, known as quotas, and do away with a company pledge to hire a diverse group of suppliers in favor of “a more integrated discussion with suppliers about inclusion as it relates to business performance.”

McDonald’s added that it would also pause external surveys and change the way it refers to its diversity team to the “Global Inclusion Team.”

The “Global Inclusion Team” might be DEI under another name, but they are still retiring their diversity goals that would force restaurants to hire on race instead of merit.

To sum up: Conservatives have won cultural victories on the DEI front (largely thanks to Robby Starbuck) at corporations like, Southwest, Boeing, Lowe’s, Coors, Harley-Davidson, Walmart, Tractor Supply, and who knows how many others.

Doesn’t winning feel good?


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