There is a Guinness shortage in Britain and now pubs are being forced to

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An unfortunate disaster is unfolding in England, where the popular Irish beer, Guinness, is facing severe shortages forcing bars to ration the drink.

No joke, there’s seriously a draught drought going on in England!

Which means no more of this:

Pubs such as the Old Ivy House, in Clerkenwell, London, introduced rationing rules last week to preserve their stock – but still found themselves short of supply.

The landlady Katie Davidson told The Times that they had issued cards to customers allowing them to purchase one pint of the black stuff – but only once they had bought two other drinks first.

‘I normally make sure I have seven barrels per week and I would up that in the run-up to Christmas,’ she told the paper. ‘But I was restricted to only four [by our brewery]. So on Wednesday, when I got my order, we only had half a barrel left in the cellar at the busiest time of the year. And we’d run out by 10pm on Friday night.’

Yeah, good luck telling Brits to limit their drinking!

But the real question, why is there a shortage?

Once again, we can blame the young people and their TikToks!

The strain on supply has been brought on by a surge in demand which has seen the brand boom in popularity among young people and women.

Brand director Joyce He said the viral ‘splitting the G’ trend – which has seen young drinkers attempt to swig enough of their pint on the first gulp that it settles in the centre of the ‘G’ on their glass – has also boosted sales.

So, so strange that Guinness, of all drinks, is popular with the young folks now. Popular enough to be draining pubs and bars all over the United Kingdom of their entire supply.

It can’t just be the TikTok trends, though, can it?

[A pub owner] claimed he had received little communication from Guinness about the shortage and added: ‘Guinness has told us nothing, only that they hope to resolve the issue soon, which isn’t particularly helpful. We are free trade too but ringing around wholesalers they’ve none to spare either.

‘It’s disappointing. Surely Guinness has seen the increase in sales this year and could have planned better?’

This is shaping up to be a rough holiday season for the Guinness lovers in your life!