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The rally to boost turnout will occur on November 1, five days before election day, just before early voting ends in Georgia.

The AP reported on Michelle Obama’s decision to enter the 2024 fray:

The Oct. 29 event will be hosted by When We All Vote, a nonpartisan civic engagement group that Obama founded in 2018 to “change the culture around voting” and reach out to people who are less likely to engage in politics and elections.

The rally is likely to help the campaign of Vice President Kamala Harris, the Democratic presidential nominee, in a closely contested state. Obama is one of the party’s best-known figures and gave a speech boosting Harris’ candidacy at the national convention in August.

It is unclear which celebrities will attend the rally but organizers noted that the group’s co-chairs include professional basketball players Stephen Curry and Chris Paul; musical artists Becky G, H.E.R., Selena Gomez, Jennifer Lopez and Janelle Monáe; beauty influencer Bretman Rock; and actors Tom Hanks, Lin-Manuel Miranda and Kerry Washington.

Multiple polls show Vice President Kamala Harris performing poorly in some battleground states, and it appears the campaign has become more desperate in the past week. The campaign announced Monday that its candidate would appear Wednesday in an interview on Fox News, which critics say reeks of desperation.