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Country music is booming on Spotify.
As I’ve written many times here at OutKick, it feels like country music is going through a bit of a revival right now.
The industry and genre are the strongest they’ve been in a long time thanks to bona fide superstars like Morgan Wallen, Zach Bryan and Riley Green and fresh new acts coming along at a fast pace.
Country music sees huge boom on Spotify.
The injection of new talent combined with the major stars has proven to be very successful. A Spotify official revealed to The Tennessean that country music streams are up a staggering 20% in 2024 when compared to 2023.
That’s not a slight increase. That’s a monster increase, and it’s a sign just how strong the genre is at the moment.
Country music is enjoying a lot of popularity at the moment on Spotify. (Photo by John Shearer/Getty Images for for Morgan Wallen’s One Night At A Time 2024)
Anyone who says otherwise has no idea what they’re talking about. If your stock portfolio was up 20% in a year, you’d be cracking beers to celebrate.
I have no doubt there are definitely some in the country music world who are doing exactly that to celebrate the massive increase in popularity on Spotify.
Riley Green is one of the most popular artists in country music. (Photo by Erika Goldring/Getty Images for BMI)
Definitely dabble in some country music if you want to try something new. A few names that aren’t superstars but are on their way include Ella Langley, The Castellows, Wyatt Flores and Koe Wetzel. You can’t go wrong with any of those four, and of course, the major stars continue to impress. We had a great 2024. Let’s hope country music has an even bigger 2025. Let me know what you think at David.Hookstead@outkick.com.
