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MSNBC staffers are reportedly “in a panic” after parent company Comcast announced that it would spin off a number of its NBCUniversal properties that could usher in big changes at the left-wing propaganda network.
Among the networks that will soon be a part of the new SpinCo will be CNBC, E!, the Golf Channel and MSNBC which could be forced to change its name, one top executive said, according to the New York Post.
#BREAKING @comcast makes it official, announces plans to spin off @NBCUniversal cable channels into separate, publicly traded company
— LEADERSHIP/NAME: Mark Lazarus and Anand Kini to lead the new company, for now called “SpinCo”
— TIMING: Comcast is targeting to complete the… https://t.co/N2iW6ax0m4 pic.twitter.com/oX8OSzx2UQ— Sara Fischer (@sarafischer) November 20, 2024
The paper reported that the network stars Rachel Maddow, Chris Jansing, and Katy Tur joined what was described as a “tense” Wednesday morning meeting with NBCUniversal Chairman Mark Lazarus at 30 Rock.
According to sources, the Post reported that staffers who fear layoffs are coming “peppered” Lazarus with questions, including whether MSNBC will have to change its name, logos, and headquarters with the corporate bigwig telling them that he is unsure at this time.
“Everyone is in a panic because everything is up in the air,” one source told the outlet.
“People don’t really know what’s going on. They had the election, holidays are coming up. People are tired and just trying to get through,” another source said.
Lazarus reassured the jittery employees by likening SpinCo to a “well-funded start-up,” with a source telling the New York Post that his “presence was welcomed.”
“It’s great to have you here on day one,” Maddow said, sucking up to the boss.
“We could all be fired a year from now,” a nervous “Morning Joe” Scarborough said on-air before the meeting.
“When this happens, you never know what’s going to happen,” said spouse and co-host Mika Brzezinski added: “Or tomorrow.”
The anti-Trump hosts were slammed by leftists – including fellow MSNBC employees – for their recent pilgrimage to Mar-a-Lago to visit with President-elect Donald J. Trump, a man who they insisted was the second coming of Hitler before he won the election.
MSNBC’s ratings have been in freefall since the election as even its most rabid followers now appear to be tuning out now that the election is over and Kamala Harris lost.
Lots of articles on how MSNBC’s audience has completely collapsed — disappeared — once Kamala lost and the got disillusioned, but the full extent is shocking.
Their prime-time shows can’t even get 75k people watching in the key demo (18-54). Weekend shows don’t even get 30k! pic.twitter.com/nFcfAacmHD
— Glenn Greenwald (@ggreenwald) November 16, 2024
“Comcast Corporation (NASDAQ: CMCSA) today announced its intent to create a new publicly traded company comprised of a strong portfolio of NBCUniversal’s cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY, and Golf Channel along with complementary digital assets including Fandango and Rotten Tomatoes, GolfNow, and Sports Engine, through a tax-free spin-off. The well-capitalized independent company (“SpinCo”) will have significant scale as a pure-play set of assets anchored by leading news, sports, and entertainment content,” Comcast said in a press release.
Bravo, NBC News, NBC Sports, Peacock, and Telemundo will remain under the NBCUniversal umbrella.
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